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The annual Tshivenda Music Awards (Tshima) is back and the 2018 edition will be celebrated through various innovations aimed at positioning the Tshima brand as the premium awards ceremony in Vhembe, said Mr Augustine Nethononda, one of the organizers.
The 2018 Tshivenda Music Awards was recently launched during a ceremony at the Khoroni Hotel.
The main event will take place on 29 September. Artists wishing to participate in this year’s edition can now submit their entry forms at the following venues: Khoroni Hotel Thulamela offices, Spar Sibasa, Nzhelele, Thohoyandou and the Limpopo Tourism Agency Information Centre in Louis Trichardt.
During the launching ceremony, Cllr Mavhungu Lerule-Ramakhanya of the Vhembe District Municipality said that they were proud of being part of the awards of their own artists. The artists will be promoting the Tshivenda language and culture through their music, she said. “We are optimistic that your talent will grow from where you are and to another level,” said Lerule-Ramakhanya.
Mr Amos Mulaudzi, an officer at the National Heritage Council, said they were thankful for partnering with the Tshima awards, because with them they would be known everywhere and what they did and funded. “We will be part and parcel with the Tshima for the next five years. We don’t fund performances by artists, but fund research in art and culture. We are also holding workshops on how to get the funding from us,” Mulaudzi said.
One of the artists who attended the event, Mr Elias “Maele” Sirwali, founder and group leader of legendary Tshivenda group Adziambei Band, said that the workshop he had attended had been an eye opener for his band and other artists, because they would know how to enter for the awards.
According to Sirwali, apart from the prestige of winning a Tshima, it also means a financial boost to the artists. Adziambei Band was the winner of a Tshima award in 2012 with the song Nwana o ngala ngala from the album, Shango lo takala.
Tshivenda artist Ms Naledzani Netshirembe (left), veteran gospel artist Roxely Masevhe, Mr Vincent Netshivhodza from the Vhembe Department of Sports, Arts and Culture and Cllr Mavhungu Lerule-Ramakhanya, photographed after the launching of Tshima 2018 at the Khoroni Hotel.
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Mr Elias 'Maele" Sirwali, the group leader of the legendary Tshivenda Adziambei band, photographed after the unveiling of the plans for Tshima 2018.
By: Silas Nduvheni
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